Mobilink Jazz Essay Example

Mobilink Jazz Essay Example Mobilink Jazz Essay Mobilink Jazz Essay The task in your grasp follows a showcasing plan in which Mobilink Jazz is talked about. The arrangement is straightforward yet with changes to Mobilink Jazz’s advertising plan. The archive holds the market division for this telecom specialist co-op. Alongside that it examines the principle four P’s of Maketing and likely arrangements for every one of them. Before all the previously mentioned, be that as it may, we’ve examined the media transmission industry in detil and have completed an investigation of the division. In the closure we have the planning of the showcasing end of Jazz. Expectation you like the exertion we’ve put into it. Upbeat Reading! Chapter by chapter list Table of Contents Introduction5 Industry Analysis8 PEST, BCG, Porter’s 5 Forces, Positioning Map11 The 4 P’s16 Marketing Budgeting33 The New Package35 Introduction Mobilink GSM (PMCL), an auxiliary of Orascom Telecom is the market chief in giving best in class correspondences arrangements in Pakistan. Orascom Telecom Holding S. A. E (OTH), the parent organization situated in Egypt was built up in 1998, and has developed to turn into the biggest and most broadened GSM arrange administrator in the Middle East, Africa, and Pakistan. With more than ten licenses covering the locale, Orascom Telecom has situated itself as a main broadcast communications combination in developing markets of this district. Orascom enter in the Pakistani market through the authorizing where they need to pay the Royalty charge. Mobilink covers around 85 percent of Pakistans urban populace and it can gladly flaunt being the primary cell specialist organization in Pakistan to work on a 100% advanced GSM innovation. It offers levy designs that are only intended to take into account the correspondence needs of a various gathering of individuals, considering periodic clients to specialists. To accomplish this goal, Mobilink offers both postpaid (Indigo) and the paid ahead of time (JAZZ) answers for its clients. Notwithstanding giving propelled voice correspondence administrations, Mobilink likewise offers various worth added administrations to its esteemed supporters. Remembering its clients comfort, Mobilink has additionally packaged versatile handsets, sold either freely or packaged in Get Set Go Pack. Mobilink GSM began tasks in the year 1994, as a third contestant in the market, while Paktel and Instaphone were at that point working since 1991 and had obtained generous market infiltration. In spite of the re-dispatch of Ufone, the fundamental contender, Mobilink has kept up its force of development. The sum total of what this has been conceivable due to between departmental cooperative energy and fortifying of Mobilink’s brands. Till mid 2001, they had a piece of the pie of 43%. OT took over administration control of the organization in April 2001 and changed the general market elements through its forceful advertising system and mastery. In under two years time Mobilink developed by practically 400% with advertise initiative of 60% piece of the pie (year end 2003). When it entered the market it was a little player in the cell market of Pakistan it is presently the market chief both as far as development just as having the biggest supporter base in Pakistan. INDUSTRY ANALYSIS The Pakistani cell industry contains 6 players: Mobilink, Ufone, Telenor, Warid Telecom, Zong (a brand of China Mobile Pakistan) and Instaphone, out of which, Instaphone has not kept up a noticeable market position in the business, and in this manner, has the most minimal number of endorsers. According to the PTA discoveries as of June 2008, the quantity of endorsers for Mobilink is more than 32 million clients (and has around 36. 39% of the piece of the overall industry). While Ufone and Telenor tie for second spot with 21% piece of the pie, Warid Telecom has 17. 9% of the pie while Zong being the latest has a portion of 4. 4%. The value delicate industry faces intense rivalry from all players in the market, which is reflected by the advertising efforts and by watching the past, subsequently making cell benefits an exceptionally flexible product. The market, nonetheless, is viewed as extremely worthwhile as there are just 6 administrators who are offering types of assistance to simp ly over portion of Pakistan’s populace †the teledensity figures are a little underneath 60%. Simultaneously, organizations are putting resources into framework and innovation so as to serve the undiscovered markets. The PTA goes about as an administering body for all media transmission related suppliers in the nation, and has set various guidelines which administrators will undoubtedly follow, to the degree that administrators are required to acquire an endorsement from the PTA before propelling another item or administration, in this way giving the position forces to control the intensity of the business. Innovation is continually changing in the telecom area. As of late, two different players entered the market with BlackBerry support, so as to counter Mobilink’s control. Also, as 3G licenses are relied upon to be granted for this present year, it is normal that organizations will put resources into 3G and turn out administrations to clients inside one year. Also, as the telecom part is seeing fast development, spoke to by high incomes, organizations are concocting new strategies on drawing in and focusing on clients and attempting to build the normal income got per client. Firms contend based on evaluating, while nature of administration is regularly disregarded. The telecom division has confronted a blast because of the nonstop decrease in cost, and the capacity of system suppliers to constantly add clients to their client base. Because of this, organizations gain force and size quickly, and can are in this manner ready to offer more types of assistance. Simultaneously, these organizations become money rich, and speculation is an on-going procedure. System inclusion, financed SIM card rates, the capacity to change starting with one system then onto the next while holding a similar number all have presented open doors for various suppliers, however at the same time, these are additionally difficulties. The industry’s achievement is because of the a lot of speculation that happens. The telecom segment takes a decent lump of the yearly FDI, with venture running into a great many dollars. Obviously, these organizations are making significant measures of benefit, considering there is no bar on the measure of settlements organizations are permitted to take to their home countries’. The measure of cash telecom organizations use for speculation and development reasons for existing is sizable, along these lines giving a chance to budgetary foundations to offer their credit. From July 1 2008, the administration reported in the spending that the telecom benefits in Pakistan will have a business assessment of 21% instead of the 15% that was charged previously. This is a huge advancement in the telecom sector’s story as the present telecom entrance rate is under 60%, and this additionally represents a test to the development rate as fundamental access to telecom administrations has been made increasingly costly for the customers. It ought to be noticed that there are different duties, for example, the enactment charge that is set up for every association sold (adding up to Rs. 00 for every association or SIM card), which is as of now being sold at a sponsored rate by the administrators. In addition, the cell organizations and the principle fixed-line administrator in the nation moved a request to annul the USF (Universal Service Fund) Access Promotion Charge so as to amplify their incomes. Presently, organizations are as of now satisfying the fundame ntal necessity of 1. 5% of complete incomes, and think about the APC as negative to their incomes. Recently has a proposition been sent to its Ministry and Telecom to expel the APC. Piece of the overall industry Bug ANALYSIS POLITICAL: Considering the current politically instable condition in Pakistan, the telecom area of Pakistan isn't doing too seriously. The division was by a long shot the biggest beneficiary of remote direct interest in 2007-08. According to PTA, the business keeps on including in excess of 3 million new portable supporters consistently considerably under the present conditions. Despite the fact that the as often as possible changing government brings extremely visit changes in the laws and guidelines, this doesn't anyway prevent the quantity of clients from expanding. Financial: Around the world there’s a latent economy winning. There is an expansion in the financing costs and the droop in the economy world over doesn’t appear to be reaching a conclusion. Pakistan is no special case to this downturn. Because of expansion, cost of each item/administration is soaring. Aside from that the expansion in government extract obligation on media transmission administrations from 15 percent to 21 percent has unfavorably affected the use of cell phone and has brought about decrease in administration utilization by 8 percent to 9 percent inside not many long stretches of the past monetary year. Unreasonable tax assessment would prompt troubling the new potential rustic purchasers who don't approach cell phone office hampering the improvement of the country economy. The development in the media transmission part during most recent 4 years was recorded 100 percent because of its extending purchaser base(Daily Times, July 7, 2008). Notwithstanding, the weight of expenses and obligations will lessen the use by the customers bringing about less incomes for the legislature and diminished activities by the organizations. SOCIAL: Cellular transformation has surprised Pakistan. The portable thickness in Pakistan is arriving at 56% (Babar Bhatti, August 31, 2008). Cell phones are progressively being utilized as a social device over the globe. Pakistani cell organizations are likewise attempting to get on with this developing ‘cellular activism’ free for all. It’s genuine that cell organizations have restricted extent of activity most definitely still practically all the versatile organizations of Pakistan are doing a social elevate ventures. Telenor, for example, has propelled a farmers’ inspire conspire TeleKisan other than the apna PCO and different plans. S

Students Attitudes Toward English Education Essay

Section 1This review is expected to portray understudies ‘ perspectives toward English in straightforward schools, Students ‘ mentalities contributes in finding the outcome of their securing method. English larning system will be effective if the teacher knows the students ‘ perspectives so the educator can develop on understudies ‘ positive inclination and neutralize students ‘ negative inclination ( Moon, 2000 ) . Mentalities, which can be certain or negative, is the react to boost from one ‘s cultural condition ( Aiken, 1991 ) . Uplifting mentalities will do understudies ‘ ! eaming better than the negative or more negative perspectives of the understudies. English has become a well known subject at this clasp, especially for students in the beginner degree. These days, numerous straightforward schools are customizing English as their neighborhood content point. It appears that inclusion in learning of English of straightforward school students has been turning in ongoing mature ages. English is another subject for element9ry schools in Indonesia. In view of the creator ‘s experienccln learning English at the fourth class of a basic school, a few students have inspirational perspectives in larning English and the rest of non. Since this is the main clasp for basic students to larn English, it is of import to cognize the understudies ‘ perceptual encounters toward 2 English as another subject toward the start of their review. For kids, achievement in their procurement is in a general sense impacted by their first perceptual experience towards the learning securing methodology itself. Reilly, V and S. Ward ( 1997 ) said that if kids ‘s first experience of English is charming, they will hold uplifting mentalities toward English for the rest of their lives. Accordingly it is of import to investigate the juvenile researchers ‘ perspectives toward English since we need to ensure that their first experienoe in larning English is satisfying so ( cap they have inspirational mentalities towards English etymological correspondence in the great beyond. English as a neighborhood content theme in basic schools has been formally educated since 1994. In light of the Decree of the Minister of Culture and Education No. 060/U! 1993 ( as expressed by Kasihani, 2000 ) , English can be educated to the fourth class students. In any case, pretty much the entirety of the government funded schools in Indonesia began to introduce English from the top of the line. The ground is the understudies will show signs of improvement if English is found out since the beginning. Along these lines, it is of import to do the guidance English intriguing for understudies on the grounds that there are as yet hardly any exploration laborers concentrated on this activity. In any case, learning English for basic students ought to be not quite the same as learning junior or senior secondary school understudies on the grounds that the alone highlights of youthful researchers. English subject as a part of Muatan Lokal ( MULOK ) is a chosen point in elementarychool. The plans of learning English in straightforward school are to do the students ready to comprehend all things considered utilized English words, to comrnuriiate in basic English, and to wish English with the goal that they Will 3 feel supported in larning English more remote in SLTP. Moreover, they are other than anticipated to hold inspirational perspectives toward English so they will hold a rationale to get the hang English so as to have the option to pass on with English discourse creation individuals ( Kurikulum MULOK SD DKI Jakarta, 1995 ) . In choice, a definitive finish of the guidance of English is to do understudies ready to pass on in English. Since Indonesian children †especially in the parts outside Jakarta †began school at 6 years old or 7 mature ages, they have been required to get the drape more than one dialects ; provincial semantic correspondence and Indonesian phonetic correspondence. Both phonetic interchanges are utilized for imparting in picking up learning technique. In some cases the educators do non perceive that this status can be one of the variables that upset the students from geting English or, to top it all off, make all the etymological correspondences they have just learned cluttered. Be that as it may, the central point of securing and guidance of English to youthful researchers is non to have the option to pass on in English. Kasbollah as expressed by Nurrofiah ( 2002 ) proposes that the finish of learning English to the basic school understudies is focused on structure inspirational mentalities toward English. Moreover, uplifting perspectives are identified with achievement in second phonetic correspondence securing ( Gardner, 1 895 and gt ; . That ‘s why the understudy ‘s mentality is one of the of import factors, which impact the accomplishment of students ‘ obtaining. Rudimentary students, as expressed by Kasihani ( 2000 ) , are juvenile researchers with their ain highlights, which are natural, intellectual, emotional, individual, and cultural highlights. Fourth grade students, kidsaë†?aë†?4 age 8 to 10 mature ages old, hold a few highlights, for example, holding their ain places of the universe each piece great as what they like and aversion making and ready to do their ain conclusions about what they need to larn ( Scott and Ythreberg expressed by Santoso, 1990 ) . To put it plainly, juvenile researchers have just carried their ain positions and mentalities to the schoolroom which will affect their more distant securing. Despite the fact that there are just barely any examination laborers that concentrated on perspectives, the creator believes that it is of import to identify understudies ‘ mentalities. Research discoveries expressed that the most impacting understudies ‘ perspectives toward English were the learning stuffs utilized by the educator and the foundation of larning as their thought process. In light of the announcements over, the creator will oniy point of convergence on the students ‘ perspectives toward English. The understudies ‘ mentalities that the creator needs to investigate are the reactions of English straightforward students in larning English as their outside semantic correspondence and what the basic students think about their English classifications. The ground of this scope of the review is that understudies as of now have positions and perspectives toward a theme in larning English, as expressed by Moon ( 2000 ) that children do non go to their English exercises like clean piece of paper † . Social condition in which understudies grow up and the individuals around them are one of the elements which give the impact in sorting out the students ‘ perspectives. In this manner, it is of import to identify how are understudies of basic school ‘s perspectives in larning English and how they give their reactions to English guidance in the I 5 schoolroom. It is basic to recover that accomplishment in larning English relies upon the way in ‘which early semantic correspondence securing modified. 1,2 Problems Designations An English educator should think about the students ‘ mentalities. It is all around realized that numerous straightforward schools in Indonesia begin taking in English to their students from the top of the line, in this way, regularly, disposition has gotten an of import factor in the instructive field. In light of that, the creator recognizes the occupations as follow: 1. What are the understudies ‘ perspectives toward English at the fourth class of straightforward school? 2. What factor can follow up on the understudies ‘ perspectives? 3. Make the understudies ‘ perspectives impact the English obtaining system in the schoolroom? In this review, the central research request is â€Å" what are the students ‘ mentalities toward English theme at the fourth class of straightforward school? † 1.3 Purpose and Beilefit of The Study The purpose of the overview is to occur out the mentalities in larning English of students at fourth class of straightforward school. The advantage of the overview is that it is relied upon to be a contribution for English teachers to cognize the components that impact the students ‘ mentalities in two 6 larning English at fourth class of straightforward school. As we realize that mentality is one of the of import factors which impact achievement in second etymological correspondence procurement, it is a need for an English teacher to cognize their students ‘ perspectives so the English securing technique will be fruitful. 1.4 Scope of The Study The scope of this review is the mentalities of straightforward school understudies ‘ toward English. In this review, the creator will talk about youthful researchers and remote etymological correspondence, perspectives, and the idea of chiklren ‘s semantic correspondence securing. 1.5 Method of The Study This review utilized an investigation assault which utilized graphic technique to dissect the students ‘ mentalities in larning English at the fourth class of basic school. The instruments were surveys, meeting, and observation.Chapter IILITERATURE REVIEWIL1.Theoritical DescriptionIn the hypothetical depiction, there are three features talked about: ( 1 ) Youthful Learners and Foreign Language Learning, ( 2 ) Attitude, and ( 3 ) The Nature of Children ‘s Language Learning.1. Youthful Learners and Foreign Language LearningMost kids start formal guidance at six years old. They go to basic school between the ages of 6 †14. Ongoing surveies in SLTP 2 Tarakan ( Santoso, 2003 ) shows that understudies in top of the line of Junior secondary School comprising of 46 respondents or 97.9 % have as of now learnt English since they were in straightforward school. Besides, some of them, 65.9 % , said that larning English since straightforward school gave them positive impact. Met ( in Nurrofiah, 2002 ) states that youthful children learn dialects more quickly and more speedily than more seasoned children or adults. Small children other than have more capacity than adults in the appreciation and rehash achievements. ( Brewster, 2002 ) . Moreover, Anderson and Carol ( 1988 ) contended that when the method of phonetic correspondence securing began early, the duration of the technique itself is longer with the goal that the understudies can make more example and subsequently hold more experience which lead to the order of the ianuage. In this way, children will obtain more .t 8 points of interest than gro

5 British Books to Look For in July

5 British Books to Look For in July July is a little quiet on the British books front in the US. Thats not the case  in the UK, where theres an explosion of exciting-sounding books, but over here across the Pond, publishers seem to be saving those for the autumn or even early next year if theyre buying them at all. Still, theres good ones making it over to the US, and here are some of them. Come Let Us Sing Anyway, by Leone Ross (Peepal Tree Press, 1st July) Leone Ross short fiction has been richly praised, published in multiple anthologies, and translated into Spanish, French and Slovak, but this is her first collection. The stories are set in the UK and Jamaica and vary in length from flash fiction to extended story, and have in common fantastical elements and a refusal to shy away from difficult and complicated subjects, like intense sexuality, social inequality, and the killing of black people by police. The Things I Would Tell You: British Muslim Women Write, ed. Sabrina Mahfouz (Saqi Books, 11th July) Fiction, essays, memoir, poetry, drama: all are present in this eclectic collection which showcases well-known authors alongside emerging writers. They visit Karachi and New York City, explore romantic love and Brexit and a multitude of other places and themes. Adhaf Soueif writes the introduction, and she makes clear that one of the aims of the anthology is to dispel the narrow image of what a Muslim woman and particularly a British Muslim woman looks and lives like. Jane Austen at Home, by Lucy Worsley (St Martins Press, 11th July) Among the plethora of new, bicentennial-hooked Austen books is this unique take on one of Britains most beloved authors, through the prism of the places where she either lived or spent significant time, and how she wrote of home in her novels. Can I Speak to Someone in Charge? by Emily Clarkson (Simon Schuster, 13th July) Heres what Emily herself says about her book of essays in letter form, on topics as diverse as thigh gap and Facebook friends and Lycra: I hope this book will speak to a range of women, and men actually, I hope it will make people laugh, but more importantly I hope it will open peoples eyes to the fact that weve got a lot to do if we want to make growing up in a good and kind world a possibility for our daughters. Tin Man, by Sarah Winman (Tinder Press, 27th July) Ellis and Michael are inseparable as twelve-year-old boys  until Annie walks into their lives. This is an almost-love story if Im being honest, probably my favourite kind of love story by the author of the beloved  When God Was a Rabbit.

Annotated Bibliography On Store Trafficking Essay

Introduction to Store Trafficking Welcome to the wonderful world of Store Trafficking. (On the other hand, maybe I should say, I m sorry.) No matter what, handling Store Trafficking cases will have its unique twists and turns as we pursue those who commit this type of fraud. There are a few things one should keep in mind as they progress through this overview into Store Trafficking: This overview assumes that 1. You are fraud-trained at this point, 2. You have been trained in the use of the Cody subsystem and understand basic navigation. 3. You have been or will be granted access to other resources such as the SNAP Integrity Folder 4. You know how to access and use the Indiana Program Policy Manual 5. You know how to work programs such as Word, Excel, etc 6. You will ask questions if there is an aspect that is overlooked or you do not understand. Although great effort has been made to create this material and to keep it as current as possible, things are ALWAYS subject to change based upon factors which include (but are not limited): management directives, federal, state, and local laws, directives from the Fraud Coordinator, Administrative Law Judge s directives, etc. I would strongly encourage the Store Trafficking agent to be aware of these potential changes and make the necessary adjustments. A. What is Store Trafficking? Then to answer that question, we must ask another†¦what is trafficking? The simple definition of trafficking is the use of the SNAP

Does God Exist C. S. Lewis - 1521 Words

Does God Exist?C. S. Lewis once remarked that God is not the sort of thing one can be moderately interested in. After all, if God does not exist, there is no reason to be interested in God at all. On the other hand, if God does exist, then this is of paramount interest, and our ultimate concern ought to be how to be properly related to this being upon whom we depend moment by moment for our very existence. The official motto of the United States and the currency in America is inscribed stating â€Å"In God We Trust. If this is true then there must be some existence of GOD in order for our great Constitution to be established. Critics have always questioned the existence of God or a supreme being and several advocates of separation of church†¦show more content†¦According to Kevin Nelson, a neuroscientist and the author of â€Å"The Spiritual Doorway in the Brain,† adults often have a sense of looking back over a life; young children, lacking that perspective, tend to report â€Å"castles and rainbows, often populated with pets, wizards, guardian angels, and like adults, they see relatives and religious figures, too.† It’s hard to convey to anyone who grew up without the idea of God just how fully the language, stories and â€Å"logic† of the Bible can dominate a young mind, even perhaps especially the mind of a toddler (Nelson, The Spiritual Doorway in the Brain†20-21.) There have been various accounts taken over the years regarding near death or life after death experiences. A known account of this situation is taken from Colton Burpo, in which a bestseller book published in 2010 and motion picture released in 2014 known as â€Å"Heaven is for Real† is based on. In 2003 three year-old Colton claimed to have visited Heaven during a near death experience where an emergency surgery was performed on him to save his life. Colton recounts the details of his amazing journey with childlike innocence and speaks about t hings that happened before his birth... things he could not possibly know. The next is the story of Dr. Eben Alexander, who is a proclaimed neurosurgeon and writer coming from a lineage of scholars and medical doctors. HeShow MoreRelatedGod Is Good And Evil1451 Words   |  6 Pages and a God is going to restore it to its nature. Apparently, the restoration is indeed obvious. It is shown through the everlasting teachings of kindness, harmony, and peace. Men are smart, but they are selfish and ignorant, making them unable to invent such moral teachings. 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Environmental Knowledge Free Essays

1. INTRODUCTION * The aim of this report is to discover the elements that give impact on their operations according to the principal elements of a dynamic business environment. In this report present two companies that I choose which is The Body Shop and Harley Davidson. We will write a custom essay sample on Environmental Knowledge or any similar topic only for you Order Now Nature of business The Body Shop is about beauty product. They will produce product by use a nature and against animal testing. Besides that, nature of business Harley Davidson is manufactures heavyweight cruiser and touring motorcycles. The company operates through two segments: the Motorcycles segment and the Financial Services segment. In this report, I will discuss about the important of environment knowledge which is explicit and tacit and explain their SWOT analysis on both companies. SWOT is a planning tool used to identify Strengths, Weaknesses, Opportunities and Threats involved in a business. It is used as part of Strategic Planning Process. Reason I choose The Body Shop and Harley Davidson company is because I’m user of this product, so when I do a research about this company, I can know more about the company and about their product. 2. COMPANY BACKGROUND 2. 1 THE BODY SHOP * The Body Shop International PLC known as The Body Shop, has 2,400 stores in 61 countries. The company, which has its headquarters in Littlehampton, West Sussex, England, was founded in 1976 by Anita Roddick and is now part of the L’Oreal corporate group. The Body Shop mission are, to dedicate our business to the pursuit of social and environmental change, to creatively balance the financial and human needs of our stakeholders: employees, franchisees, customers, suppliers, and shareholders, to courageously ensure that our business is ecologically sustainable: meeting the needs of the present without compromising the future, to meaningfully contribute to local, national and international communities in which we trade, by adopting a code of conduct, which ensures care, honesty, fairness and respect, to passionately campaign for the protection of the environment, human and civil ights, and against animal testing within the cosmetics and toiletries industry and lastly to tirelessly work to narrow the gap between principle and practice, whilst making fun, passion and care part of our daily lives. Anita Roddick. Human Rights Activist. Founder of The Body Shop, state that the vision is â€Å"I just want The Body Shop to be the best, most br eathlessly exciting company – and one that changes the way business is carried out. † 2. 2 HARLEY DAVIDSON * Harley-Davidson Inc often abbreviated H-D or Harley, is an American motorcycle manufacturer. Founded in Milwaukee, Wisconsin, during the first decade of the 20th century, it was one of two major American motorcycle manufacturers to survive the Great Depression. Harley-Davidson also survived a period of poor quality control and competition from Japanese manufacturers. The company sells heavyweight (over 750 cc) motorcycles designed for cruising on highways. Harley-Davidson motorcycles (popularly known as â€Å"Harleys†) have a distinctive design and exhaust note. They are especially noted for the tradition of heavy customization that gave rise to the chopper style of motorcycle. Except for the modern VRSC model family, current Harley-Davidson motorcycles reflect the styles of classic Harley designs. Harley-Davidson’s attempts to establish itself in the light motorcycle market have met with limited success and have largely been abandoned since the 1978 sale of its Italian Aermacchi subsidiary. Harley-Davidson sustains a loyal brand community which keeps active through clubs, events, and a museum. Licensing of the Harley-Davidson brand and logo accounted for $40 million (0. 8%) of the company’s net revenue in 2010. Mission statement for Harley Davidson is â€Å"To fulfill dreams through the experience of motorcycling, by providing to motorcyclists and to the general public and expanding line of motorcycles and branded products and services in selected market segments†. For vision is Harley Davidson corporate conscience and it helps us to eliminate short term thinking, such as â€Å"cashing in† on the intense demand for our motorcycles by giving quantity precedence over quality to save a few dollars per unit. It also encourages every employee in our organization to be acutely aware of his or her role in satisfying our stakeholders. . THE IMPORTANT OF ENVIRONMENT KNOWLEDGE 3. 1 THE BODY SHOP 3. 2. 1 Explicit knowledge – academic knowledge or ‘‘know-what’’ that is described in formal language, print or electronic media, often based on established work processes, use people-to-documents approach * Work Process – The worldwide employees of The Bo dy Shop are creating a global brain of explicit knowledge to include cultural differences. Their repository of global ’’best practices’’ is founded on sharing and documenting knowledge. They approach business issues from an array of perspectives. No matter where in the world a problem occurs, there is ’’no one right answer’’ but many workable approaches. The Body Shop view knowledge objects as templates of core insights that can be used in any cultural environment * Learn – The Body Shop gives the employees on the job training and makes a trial and error. Senior will guide the others employees. From this, The Body Shop will meet goals and objectives set by organization. * Share knowledge – The Body Shop employees will extract knowledge from person, code, store and reuse as needed for customers by e-mail, electronic discussions or forums . 2. 2 Tacit knowledge – practical, action-oriented knowledge or ‘‘know-how’’ based on practice, acquired by personal experience, seldom expressed openly, often resembles intuition. * Evaluation – The Body Shop make an evaluation by encouraging overlapping teams to share interests and values. All employees submit a confidential evaluation of everyone with whom they have worked closely. Compensation is attached to the network of peer relationship and is directly tied to cooperation and sharing of knowledge. Employees are also evaluated on how ell they immerse themselves in various projects, work with different groups to meet priorities and meet clients’ needs. When there are enough close personal team contacts, it is possible to draw a truly multifaceted picture of an individual’s performance. * Teach – Every employee at The Body Shop have their own mentor. Mentor will guide them how to do work done well. Besides that, this company will have a internships to their employee. * Type of thinking – Their employee must have a creative, flexible, unchartered thinking. This because they always make a new product and they need satisfy their customer. . 2 HARLEY DAVIDSON 3. 3. 1 Explicit knowledge – academic knowledge or ‘‘know-what’’ that is described in formal language, print or electronic media, often based on established work processes, use people-to-documents approach * Share Knowledge – Harley Davidson created elaborate ways to codify, store and reuse explicit knowledge. Its ’’people-to-documents’’ approach extracts information from the person who developed it and makes it independent of its developer. All client sensitive information is removed and selected information is reused. Information is transformed into a proven, successful solution that can be used in the same or similar industry. * Relationships – Harley Davidson use a top-down approach. This makes their employee feel a good relationship between their top management. 3. 3. 2 Tacit knowledge – practical, action-oriented knowledge or ‘‘know-how’’ based on practice, acquired by personal experience, seldom expressed openly, often resembles intuition * Documentation – Harley Davidson used a common documentation method to facilitate lateral communication. Technicians write up ’’war stories’’ to teach each other how to diagnose and fix machines. Service reps access over 5,000 tips a month for a 5 percent saving on both parts and labor. Field service reps create and maintain the tacit knowledge base by contributing and renewing all the tips and information and maintaining the system. Each time reps contribute a tip, their name goes on the system. * Technology – Harley Davidson shares its explicit knowledge through Internet. This electronic system links to worldwide offices. Harley Davidson network connects more than 85 percent of its professionals through data, voice and video interlinks. Customers’ problems from anywhere in the worlds are posted on Harley Davidson electronic bulletin board. This request is followed up on with visual and data contacts that instantly self-organize around that specific problem. Centrally collected and carefully indexed subjects, customer references and resource files are accessed directly through Internet or from CD-ROMS distributed to all offices. Sets of possible solutions are created and sent to customers. 4. SWOT ANALYSIS 4. 1 THE BODY SHOP Body Shop International (Body Shop) is a multinational company which is mainly producing ecological skin and hair products. Their products are solely based on natural ingredients and manufactured according to an ethical code which is opposed to animal testing. The cosmetics franchise is considered to be one of the biggest around the globe with a well established reputation i n 54 countries. L’Oreal, the dominant company in the beauty industry, acquired Body shop in 2006. Although Body Shop has become a subsidiary of L’Oreal S. A it still acts according to its own policy, values and ethical code. The acquisition has solved Body Shop’s financial problems and has provided the means for expansion to a bigger market share. 4. 1. 1 Strength for The Body Shop are: * Brand Loyalty – Body Shop is greatly dependent on its brand reputation which is a critical factor in sales. Due to its unique products, it has come out to be seen as one of the most environmentally friendly retailers. * L’Oreal’s support – By being a subsidiary of L’Oreal, Body Shop appears to have an increase in sales. Furthermore, L’Oreal’s experience in advertisement and marketing can boost overall sales. Niche marketing – Body Shop targets a niche market. By stating that it is not testing its products on animals and by appearing to have an ecological profile, it has appealed to customers with ethical issues. Being the only shop in the shopping centre that sells ecological products, has given it advantage in the local market. * Charity support – Bo dy Shop provides financial aid in charities by giving small amount of money from particular products they sell. Body Shop’s support in local charities and non-profit organizations enhances its image in the local society. . 1. 2 Weakness for The Body Shop are: * Slow service – Body Shop’s location, inside a shopping centre where it is always crowded, in combination with the fact that there is inadequate personnel results in slow service for the customers. Customers may be discouraged and might prefer a retail outlet in a central location. * Political – Unstable political factors in the countries that supply the company with ingredients and the company doesn’t have the monopoly anymore * Consumer – The loss of trust from a part of the consumers 4. 1. Opportunities for The Body Shop are: * Product development – Body Shop can take advantage of L’Oreal’s experience in research methodology and efficiency in order to improve an d develop their own existing products. L’Oreal’s takeover can bring financial and expertise or consulting support * The male grooming products – The increase in the usage of male grooming products indicates that there is a demand on this particular niche market. Therefore the supply of a wider range of products for men can increase overall sales. 4. 1. 4 Threat for The Body Shop are: Brands comparison – L’Oreal can prove to be harmful for Body Shop’s reputation. The public perception of Body Shop as ethical can be altered due to the fact that L’Oreal is considered to be unethical. * Competition – Body Shop can face competition in any country if a company that also produces natural based products e. g. LUSH, ELIANTO decides to open an outlet inside the shopping centre. * Legal – New legislation about animal testing can raise the competition in the so far monopolist market and difficulties in distribution because of the ne w legislation about chemical ingredients. . 2 HARLEY DAVIDSON * The Harley-Davidson Corporation has been dominating the motorcycle industry for many decades. Today, it continues to have a strong presence in the American market. Harley-Davidson, Inc. is the parent company for the group of companies doing business as Harley-Davidson Motor Company, Buell Motorcycle Company and Harley-Davidson Financial Services. Harley-Davidson Motor Company manufactures five families of motorcycles: Sportster  ®, Dyna Glide, Softail  ®, Touring and VRSC. Buell Motorcycles Company produces sport motorcycles, including four big-twin XB models, and the single-cylinder Buell Blast  ®. Buell also offers a line of motorcycles parts, accessories, apparel and general merchandise. 4. 2. 1 Strength for Harley Davidson are: * This year, Harley-Davidson celebrated its 100-year anniversary. Over the past century, the company has created a strong brand image and a loyal customer base. It maintains a close relationship with its customers through a variety of program, such as Hog Owners Group (H. O. G. , product offerings and events such as Daytona, motor shows, and rallies. In addition, Harley-Davidson has a strong financial position, excellent supply chain management, and a superior product line, which are enabled through creative engineering technology and design. Due to the decline in the market share to Japanese companies in the seventies, Harley-Davidson phased out its weak models, becoming more selective in targeting a specific customer seg ment and limiting sales and promotion. This strategy created a niche market for their bikes in which the company enjoys a strong position today. . 2. 2 Weakness for Harley Davidson are: * The Harley-Davidson company has several weaknesses. First, the company is in its maturity stage and, unless it manages to protect its position, it will be faced with the decline period again. Secondly, the company’s products are expensive, which limits them to a specific niche in the market and makes it difficult to grow their customer base. They also have a wait-list for certain products, which can create a substitute effect. Lastly, they are lacking a strong presence in Europe. 4. 2. 3 Opportunities for Harley Davidson are: There are various opportunities in the market for Harley-Davidson today, especially with the introduction of the new V-Rod motorcycle. The company has the innovator status advantage in the Performance Cruiser class market segment. They are expanding their partnerships w ith various European manufacturers, which should increase the presence of Harley-Davidson products in Europe. The corporation is well positioned to attract younger customers, and the company has plenty of room for growth due to the high demands for its products. 4. . 4 Threat for Harley Davidson are: * Harley-Davidson is facing rigorous competition from Japanese manufacturers, specifically Honda and Yamaha. Yamaha targets the low-end market by providing a variety of products at affordable costs. Yamaha’s core competencies are small engines, electronic control, and fiberglass reinforced plastic. Yamaha is currently focusing on increasing its global competitive position. Honda is one of Harley-Davidson’s strongest competitors and is responsible for one-third of all motorcycle sales in the U. S. It has a strong financial base and reliable products. It continues to improve the performance of its motorcycles by focusing on fuel efficiency and lower emissions. In addition, Honda is beginning to increase its performance in the market by introducing information technology tools through its dealerships. These tools help increase dealer performance and create a more positive experience for the customer. * Financial position – Harley Davidson currently holds a strong position in the market. However, it is in tight competition with Honda and Yamaha. . CONCLUSION * As a conclusion, SWOT analysis provides strategic insight on recommendations and opportunities for The Body Shop and Harley Davidson to map out a strategic plan. As an actionable management tool, the SWOT helps the both companies in on the right course of action to leverage the business’s unique characteristics. By turning threats into strengths, and matching strengths with opportunities, they can make the mos t of their power in the current marketplace and maximize their chances of success. Other than that, both companies and environmental knowledge will benefit from the huge potential of knowledge management if they pursue the suggestions of how to integrate knowledge management aspects in their environmental information systems. A further winner, and may be the most important. Environment knowledge can help to further improve the effectiveness of their companies. Besides that, The Body Shop and Harley Davidson that recognize and use their employees’ steadily growing wealth of tacit and explicit knowledge to solve problems and achieve goals have a major competitive advantage. However, both companies need to improve how they acquire and share tacit and explicit knowledge. 6. REFERENCE * http://www. thebodyshop. com * http://www. harley-davidson. com * http://www. e-referate. ro/referate/Harley_Davidson_-_SWOT_analysis2007-10-01. html * http://swottowsanalysis. blogspot. com/2011/08/tows-analysis-swot-analysis-body-shop. html * Text book: The Business Environment by Adrian Palmer Bob Harley, Seventh Edition * Sir Mohamad Basari Bin Sapar 7. APPENDIX The Body Shop In 1985, in its first year as a public company, The Body Shop sponsor posters for Greenpeace. A year later, it creates an Environmental Projects Department of its own, while the first major window campaign for The Body Shop is â€Å"Save the Whale† with Greenpeace, in 1986. Harley Davidson * MARCH 17, 2003 Former racing director, Dick O’Brien, passed away. Dick O’Brien was arguably the most successful racing directors in Harley-Davidson history. Born in 1921, he worked as a me chanic and racer for the Puckett Motors Harley-Davidson in Florida. Hired by Harley-Davidson in 1957, he led the company’s racing team to 16 Grand National Championships and 183 individual championships over the course of his career. In response to stiff competition from Japanese and British dirt and road bikes, O’Brien supervised the development of the XR-750. This innovative motorcycle went on to become the most successful dirt track motorcycle in AMA history. He also worked with Willie G. to develop the Sportster Streamliner, which set record-breaking speeds at the Bonneville Salt Flats in Utah. He retired in 1983 after 26 years with the company. How to cite Environmental Knowledge, Essay examples

Lab Report Lung Capacity Ib Biology Hl Essay Example

Lab Report Lung Capacity Ib Biology Hl Paper Lung capacity is the volume of the most air you can exhale after Lully breathing in. Based on that I will experiment with two kind of subjects in order to measure their lung capacity and get conclusions about the results. II. Research Question How does exercise affect the lung capacity of people? Ill. Variables Variables I Control of the variables I Independent variable I Level of exercise I I will control my independent variable by working with people who do exercise and people who dont do exercise at all. I Dependent variable Volume of air in a balloon as measured by the displaced from a bucket In order to control my depend variable I use a ray to measure the amount of water displaced from the bucket, and from there measure their lung capacity. L Controlled variables I Temperature I For each controlled variable I I I Pressure I Just dont consider their effect I I Smoker persons I Because I perform the whole I I The altitude of La Pas city I Experiment under the same conditions. And ask some questions to the volunteers first. I IV. Materials The materials used for the procedure are: 1. 14 balloons 2. 1 tray 3. Bucket 4. Graduated cylinder 5. Water V. Procedure 1. I chose specific volunteers who could help me with the experiment, some of hose athletics and the other persons who dont do exercise. 2. Ask them to take in the deepest breath they can. 3. Once they had took their deepest breath the Inflate a balloon with the single deep breath. 4. In ordered make easier the process of measure I tie the balloon off. 5. I put a large and deep oven tray in the floor. 6. After that filled an empty bucket with water with water to a height close to the edge but not enough to overflow for later be able to introduce the balloon 7. We will write a custom essay sample on Lab Report Lung Capacity Ib Biology Hl specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Lab Report Lung Capacity Ib Biology Hl specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Lab Report Lung Capacity Ib Biology Hl specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Then I situated the bucket in the center of the tray. 8. Once I placed the bucket in the center of the tray, I dunk the balloon into the water being careful in the process in order to not spill extra water into the tray. 9. As I was introducing the balloon the water started pouring out of the bucket and fall into the oven tray. 10. When the balloon is fully submerged I took the bucket with the balloon away from the tray. 11. Finally I poured the water from the oven tray into a graduated cylinder and wrote down the results. VI. Safety Precautions In order to take precautions in the lab I used a lab coat to prevent getting wet. Also, because we dont want anything to break I handle the bucket, oven tray and graduated cylinder with caution. Is not extra to remember that even though the substance being analyzed is water, do not taste or drink any because it may be contaminated with undesired chemicals from prior laboratories. Also since Im working with humans I include the B experimentation with animals policy: Any planned and actual experimentation involving animals must be subject to approval Following a discussion between teacher and student(s) based on the B animal experimentation policy. Experiments involving animals must be eased on observing and measuring aspects of natural animal behavior. Any experimentation should not result in any pain or undue stress on any animal (vertebrate or invertebrate) or compromise its health in any way. Therefore experiments that administer drugs or medicines or manipulate the environment or diet beyond that easily tolerated by the animal are unacceptable. Experiments resu lting in the death of any animal are unacceptable. Any experimentation involving humans must be with their written permission and must follow the above guidelines. Experiments involving body fluids must not be performed due o the risk of the transmission of blood-borne pathogens. Internal assessment moderators or extended essay examiners who see evidence of breaches of the above policy in the sample work sent for moderation or in extended essays are required to complete a problem report form (PRE) to be submitted to B Cardiff. VII. Raw Data elaborated two tables based on the subjects who do exercise constantly and the subjects who dont, I present those tables in table 1 (athletic people) and table 2 (people who doesnt do exercise constantly) TABLE 1: This table represents the lung capacity of people who do exercise instantly, their lung capacity was measured with the balloon who after that was introduce into the bucket and water was represented en ml in the table below. As it can be observed, the blue column (represented by the average of athlete people) shows a clearly advantage above the red column (represented by the average of other subjects), thats why it can be determined that the athletes total mug capacity in each sample performed was always higher than other persons average. X. Conclusion As the results clearly show, we can see that athlete people have much more lung capacity that people who doses t do exercise often, this is due because there is a correlation between lung capacity and athletes. Athletes are able to better manage their air intake thanks to the lung capacity. The heavy breathing that comes from practicing and competing aids in the process as well. Also A vital capacity of an athlete is higher than a non-athlete because they are trained to o hard work so their lung gets bigger overtime and makes it easier for them to take long breaths when they are running or doing any other exercise. While non athletes doses t have their lungs trained and so their lung capacity don t increase because they doesnt have that need. XSL. Evaluation Its important to take into consideration that there exists many external factors that may alter the original results, such as not being precise enough when performing the lab, in many cases the position in which you are lying or standing might affect your total lung capacity. However, controlled this the more I could y working with the people in the same position and with the same factors such as smokers and not smokers, and trying to reduce the error the most. When repeating each performance make sure you do it in the same circumstances in order to avoid variability between data and at the same time achieve concordance between data. Weaknesses and limitations I Suggested Improvements I Variability of data I The data may vary considering the position, subject age or temperature at which the balloon is blown. However since I realize the experiment with the same conditions the data doesnt vary a lot. In order to educe this errors all the process I recommend to do realize the experiment in the same room with the same temperature and with subjects of the same age in order to reduce the error. I Systematic errors I Systematic errors may affect the results such as the instrument at which the level of water is measured or the materials of the balloon. In this case the instrument doses t affect a lot the results however, the main error could happen at the moment when the water was trespassed from the tray since I spill some I I suggest take careful measures and avoid seeing the measure of the amount of water collected in different angles, and in this way avoid systematic errors and also be careful at the moment of displaced the water from the tray.